Selling used to be so much harder than it is, but more effective! In the early days of trading, people faced each other, convinced each other, exchanged wares and were all happy about the transaction. Some would fail but most did not. Why? Because those who bought something had help in finding what they wanted. The one who sold, responded immediately to inquiries and challenges. In the end, both buyer and seller are happy. Letters came in handy for many sellers, especially...


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